Sunday, October 25, 2026The Morning EditionOpen AtlasSign inJoin free
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Est. 2026The front page of wealth managementNew York

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4K 55ip Expands Unified Managed Accounts with BlackRockRB Schwab trumpeted Anthropic's Claude for all 16,000 of its RIAs, but a 20-seat enterprise minimum suddenly sidelines 11,000-plus small firms -- right before IMPACT 20264K Social Security Database Cleanup Corrects 50 Million RecordsFP Do smaller RIAs really need to own their data?RB Bank of America analyst 'double' slams Ameriprise not least because RIA 'structural' advantage triggered proactive in-house retention bonuses that take a bite out of margins and may not retain big teams long-termIN Trump to ease 50% Canada tariffs on farm equipment, packaging goodsWM The New Rules of Record Keeper SelectionWM SEC Examiners' 2027 Focus Includes Firms' Protections Against AI Phishing, DeepfakesIN People moves: RBC taps Raymond James veteran for Texas complexWM Lido CEO Signals Openness to International Expansion
Registered RIAs
17,210
Regulatory AUM
$177.9T
Use more than one custodian
4,024
Hybrid
3,733

Where their clients’ assets sit. Select a custodian to filter the list.

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1,873 firms manage $23.7 trillionCalifornia

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  1. 14861
    Tidwell Wealth Management LLCRocklin, CA · 83 clientsWealth manager
    Schwab 68%Fidelity 32%
    $117M
  2. 14869
    Luna Capital Management, LLCBurlingame, CA · 218 clientsWealth manager
    Schwab 100%
    $116M
  3. 14870
    Heckman Financial & Insurance Services, Inc.San Jose, CA · 305 clientsWealth manager
    Fidelity 93%
    $116M
  4. 14875
    Ebert Capital Management Inc.Eureka, CA · 187 clientsWealth manager
    Schwab 100%
    $116M
  5. 14879
    Jaffe Asset Management LLCBeverly Hills, CA · 58 clientsWealth manager
    Schwab 100%
    $116M
  6. 14885
    Orchard City Wealth Management, LLCLos Gatos, CA · 55 clientsWealth manager
    Schwab 100%
    $116M
  7. 14900
    Paragon Asset Management Inc.Orinda, CA · 60 clientsWealth manager
    Schwab 100%
    $116M
  8. 14908
    Investlinc Wealth ServicesBrea, CA · 153 clientsWealth manager
    Schwab 85%
    $116M
  9. 14913
    KB Financial Advisors LLCSan Francisco, CA · 136 clientsWealth manager
    Schwab 100%
    $115M
  10. 14917
    Wealth Compass Financial, Inc.Carlsbad, CA · 251 clientsWealth manager
    Fidelity 84%
    $115M
  11. 14920
    Pariax Private Wealth ManagementNewport Beach, CA · 32 clientsWealth managerWrap sponsor
    Fidelity 100%
    $115M
  12. 14935
    Green Ocean Global Advisors LLCSan Francisco, CA · 147 clientsWealth managerHybrid
    Schwab 100%
    $115M
  13. 14936
    South Bay Financial PartnersTorrance, CA · 50 clientsWealth manager
    No custodian reported
    $115M
  14. 14942
    Highbar PartnersMenlo Park, CA · 3 clientsPrivate fund adviser
    No custodian reported
    $115M
  15. 14954
    Goodstein Wealth Management LLCEncino, CA · 101 clientsWealth manager
    Schwab 100%
    $114M
  16. 14989
    Bernard & Johnson Family Wealth ManagementPasadena, CA · 89 clientsWealth manager
    Schwab 100%
    $113M
  17. 14993
    Lynch Financial AdvisorsRoseville, CA · 119 clientsWealth manager
    No custodian reported
    $113M
  18. 15001
    Coburn Barrett, LLCSan Francisco, CA · 1 clientsPrivate fund adviser
    No custodian reported
    $113M
  19. 15022
    Wealthlynk, Inc.Fallbrook, CA · 178 clientsWealth manager
    Altruist 100%
    $112M
  20. 15039
    Wealthfront Strategies LLCPalo Alto, CA · 1 clientsAsset managerHybridWealthfront Brokerage LLC, clears through RBC Capital Markets
    No custodian reported
    $112M
  21. 15055
    Swad Wealth Management LLCSanta Rosa, CA · 48 clientsWealth manager
    Schwab 100%
    $111M
  22. 15056
    Kroeger Financial PartnersGrass Valley, CA · 101 clientsWealth manager
    Schwab 100%
    $111M
  23. 15066
    Pacific Excel Wealth Advisors, Inc.Walnut Creek, CA · 115 clientsWealth manager
    Fidelity 58%Assetmark Brokerage 32%
    $111M
  24. 15093
    CS Tomasi Wealth ManagementCosta Mesa, CA · 84 clientsWealth managerHybrid
    LPL Financial 100%
    $110M
  25. 15101
    Poplar Point Capital Management LLCBurlingame, CA · 2 clientsPrivate fund adviser
    BNY 100%
    $110M
  26. 15104
    Lockerman Financial Group, IncNewport Beach, CA · 69 clientsWealth manager
    Fidelity 85%
    $110M
  27. 15109
    Hunt Wealth ManagementConcord, CA · 185 clientsWealth manager
    No custodian reported
    $110M
  28. 15110
    Werlemann Wealth ManagementNewport Beach, CA · 40 clientsWealth manager
    Schwab 100%
    $110M
  29. 15116
    Caregen Wealth ManagementSan Mateo, CA · 51 clientsWealth manager
    Schwab 100%
    $110M
  30. 15125
    Veraz AdvisorsSan Ramon, CA · 150 clientsWealth manager
    Schwab 100%
    $110M
  31. 15158
    AII Capital Management, LLCMoorpark, CA · 5 clientsPrivate fund adviser
    No custodian reported
    $109M
  32. 15160
    Finances for Real LifeLompoc, CA · 130 clientsWealth managerHybrid
    LPL Financial 100%
    $109M
  33. 15198
    Dove Investment Research and Management, Inc.Irvine, CA · 175 clientsWealth managerWrap sponsorHybrid
    LPL Financial 100%
    $107M
  34. 15199
    North Bay Wealth ManagementPetaluma, CA · 138 clientsWealth manager
    Schwab 100%
    $107M
  35. 15218
    Muse Capital Management LLCSanta Monica, CA · 13 clientsWealth manager
    Schwab 55%J.P. Morgan 25%
    $107M
  36. 15223
    Endure Capital, LLCLake Forest, CA · 75 clientsWealth manager
    Fidelity 82%
    $107M
  37. 15224
    Ella Financial AdvisingOakland, CA · 44 clientsWealth manager
    Schwab 100%
    $107M
  38. 15240
    S&f Investment AdvisorsEncino, CA · 172 clientsAsset manager
    Fidelity 100%
    $106M
  39. 15261
    Changing Parameters, LLCLos Altos, CA · 115 clientsWealth manager
    U.S. Bank 100%
    $105M
  40. 15265
    Clearview Investment Partners, LLCCosta Mesa, CA · 134 clientsWealth manager
    Schwab 100%
    $105M

RIAs by state