RIA comparison · SEC Form ADV
Apella Wealth vs Modern Wealth Management, LLC
Two independent wealth managers side by side: assets, clients, staff, services and fees, from each firm’s own filing.
The short answer
Apella Wealth is the larger of the two, with $11B in regulatory assets to $11B at Modern Wealth Management, LLC, 1% more than its rival, by their latest Form ADV filings. Modern Wealth Management, LLC reports more individual clients (11,524 vs 8,139), while Apella Wealth’s clients hold more on average (about $1.3 million each against $830,000). Apella Wealth is based in West Hartford, Connecticut and Modern Wealth Management, LLC in Kansas City, Missouri.
| Figure | Apella Wealth | Modern Wealth Management, LLC |
|---|---|---|
| Regulatory AUM | $11B | $11B |
| National rank | #86 | #88 |
| Headquarters | West Hartford, Connecticut | Kansas City, Missouri |
| Individual clients | 8,139 | 11,524 |
| High-net-worth clients | 3,591 | 2,529 |
| Average client assets | $1.3 million | $830,000 |
| Accounts | 24,058 | 30,617 |
| Discretionary | 79% of AUM | 94% of AUM |
| Employees | 179 | 253 |
| Advisory staff | 88 | 102 |
| Clients per advisory employee | 92 | 113 |
| Offices | 38 | 23 |
| Form ADV filed | 2026-09-08 | 2026-07-02 |
Apella Wealth
Full profile →Services
- Financial planning
- Portfolio management for individuals and small businesses
How it’s paid
- A percentage of assets under management
- Other
Modern Wealth Management, LLC
Full profile →Services
- Financial planning
- Portfolio management for individuals and small businesses
- Selecting other advisers
- Periodicals or newsletters
- Educational seminars and workshops
How it’s paid
- A percentage of assets under management
- Hourly charges
- Fixed fees
Questions
Which is bigger, Apella Wealth or Modern Wealth Management, LLC?
Apella Wealth, with $11B in regulatory assets under management against $11B at Modern Wealth Management, LLC. Nationally they rank #86 and #88 among 5,657 independent wealth management RIAs.
How many clients do Apella Wealth and Modern Wealth Management, LLC have?
Apella Wealth reports 8,139 individual clients (3,591 high-net-worth) with 88 advisory employees; Modern Wealth Management, LLC reports 11,524 (2,529 high-net-worth) with 102 advisory employees.
How do Apella Wealth and Modern Wealth Management, LLC charge clients?
Only Apella Wealth lists other forms of compensation on Form ADV. Only Modern Wealth Management, LLC lists hourly charges; fixed fees. Fee schedules and minimums are in each firm’s Form ADV Part 2A brochure.
What services do Apella Wealth and Modern Wealth Management, LLC offer?
Modern Wealth Management, LLC lists selecting other advisers; periodicals or newsletters; educational seminars and workshops, which Apella Wealth does not. Both offer financial planning; portfolio management for individuals and small businesses.
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Where these numbers come from
Every figure is the firm’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Average client assets divide the assets held for individual and high-net-worth clients by their number. Ranks compare each firm with all US-based independent wealth management RIAs, the same field as The Largest RIAs. Figures can lag recent deals and market moves.
Not an endorsement or a recommendation of either firm. Before hiring an adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search: Apella Wealth ↗, Modern Wealth Management, LLC ↗. How to check a financial advisor →