Broker-dealer firm · ADA, MI
USA Financial Securities LLC
SEC-registered investment adviser · CRD 103857 · SEC 801-68276
At a glance
USA Financial Securities LLC is an SEC-registered investment adviser based in ADA, Michigan, with $297 million in regulatory assets under management as of its Form ADV filed March 27, 2026. Its largest client group by assets is individuals, and it reports 1,238 individual clients. By Form ADV it is a broker-dealer firm, ranked 252nd of 391 broker-dealer firms and 10,227th of 17,210 SEC-registered advisers by assets.
Main office 888-407-8198usafinancial.comLinkedInAs filed on Form ADV
- Regulatory AUM
- $297M
- Rank among broker-dealer firms
- #252 of 391
- Rank among all SEC RIAs
- #10,227 of 17,210
- Rank in Michigan
- #172 of 305
- Individual clients
- 1,238
- High-net-worth clients
- 53
- Accounts
- 1,529
- Discretionary
- 69% of AUM
- Employees
- 172
- Advisory staff
- 134
- Offices
- 101
Owners and executives on its Form ADV
- Brent David EndersPresident/director/trustee of Brent D. Enders Trust U/a DTD 06/17/2004
- Michael David WaltersChairman of the Board/chief Executive Officer/director/trustee of the Michael D. Walters Trust U/a DTD 3/13/1996
- William Clayton BachertChief Financial Officer/financial Operations Principal (primary)/municipal Principal/director
- Mark Robert MersmanChief Marketing Officer
- James Carroll Jr McConnellChief Operations Officer
- Dawn M ThomasonChief Compliance Officer
Custody and brokerage
Broker-dealer
Hybrid RIA
USA Financial Securities LLC is a hybrid RIA: 152 of its employees are also registered representatives of a broker-dealer.
Its Form ADV brochure (filed March 2026) names USA Financial Securities as the broker-dealer its advisers are registered with.
USA Financial Securities’ investment advisor representatives may also operate as registered representatives of USA Financial Securities’ broker dealer.
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| Individuals | 1,185 | $212M | 71% |
| High-net-worth individuals | 53 | $79M | 27% |
| Corporations or other businesses | 8 | $5M | 2% |
Disciplinary disclosures
USA Financial Securities LLC answers yes to 5 disclosure items in Item 11 of Form ADV (criminal, regulatory or civil matters involving the firm or its advisory affiliates). Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Portfolio management for individuals and small businesses
- Selecting other advisers
How it’s paid
- A percentage of assets under management
- Hourly charges
- Fixed fees
- Commissions
Form ADV and brochures on the SEC’s adviser search ↗usafinancial.com ↗
AtlasMembers
The full record on USA Financial Securities LLC
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, ten years of filings
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- Growth over one, three and five years
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- Rank against 162 peers of its type and size
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- Owners and executives, with titles and stakes
- 6 namedLocked
- Main office, fax and compliance officer
- Locked
- Filing changes this year, with alerts
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Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Background
Questions
How much does USA Financial Securities LLC manage?
USA Financial Securities LLC reports $297 million in regulatory assets under management across 1,529 accounts, 69% of it on a discretionary basis, on its Form ADV filed March 27, 2026.
What kind of firm is USA Financial Securities LLC?
USA Financial Securities LLC is a broker-dealer firm by its Form ADV answers. The firm is itself registered as a broker-dealer as well as an investment adviser.
Who are USA Financial Securities LLC’s clients?
By assets, its largest client types are individuals ($212 million, 1,185 clients); high-net-worth individuals ($79 million, 53 clients); corporations or other businesses ($5 million, 8 clients).
Does USA Financial Securities LLC have any disciplinary history?
USA Financial Securities LLC answers yes to 5 disclosure items in Item 11 of Form ADV, which covers criminal, regulatory and civil matters involving the firm or its advisory affiliates. The details are on the SEC’s adviser search.
Where these numbers come from
Every figure is USA Financial Securities LLC’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-03-27), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →