Wealth manager, independent · LOS Angeles, CA
JSF Financial, LLC
SEC-registered investment adviser · CRD 114025 · SEC 801-71250
At a glance
JSF Financial, LLC is an SEC-registered investment adviser based in LOS Angeles, California, with $2.0B in regulatory assets under management as of its Form ADV filed July 14, 2026. It reports 791 individual clients, 346 of them high-net-worth, holding an average of about $2.1 million each, and 27 employees. That ranks it 562nd among the nation’s 5,657 independent wealth management RIAs and 68th of 714 in California. It reports Fidelity as the custodian for its clients’ separately managed accounts.
Main office 323-866-0833jsffinancial.comLinkedInAs filed on Form ADV
- Regulatory AUM
- $2.0B
- Rank among independent wealth managers
- #562 of 5,657
- Rank among all SEC RIAs
- #3,662 of 17,210
- Rank in California
- #68 of 714
- Individual clients
- 791
- High-net-worth clients
- 346
- Accounts
- 2,759
- Discretionary
- 100% of AUM
- Employees
- 27
- Advisory staff
- 13
- Offices
- 1
Owners and executives on its Form ADV
- Jeffrey S. FishmanManaging Member
- Shari FishmanChief Compliance Officer
- Samuel SekineChief Operations Officer
- Mordechai L. FishmanManaging Director
- Jeffrey S. FishmanCo Trustee of the Jeffrey S Fishman and Sharon Fishman Trust 2/4/1998
- Mordechai L. FishmanCo Trustee of the M & S Fishman Family Revocable Trust
- Shoshana FishmanCo Trustee of the M & S Fishman Family Revocable Trust
- Shari FishmanCo Trustee of the Jeffrey S Fishman and Sharon Fishman Trust 2/4/1998
Custody and brokerage
Broker-dealer
Hybrid RIA
JSF Financial, LLC is a hybrid RIA: 12 of its employees are also registered representatives of a broker-dealer.
Its Form ADV brochure (filed March 2026) names Newedge Securities and Fidelity Brokerage Services as the broker-dealer its advisers are registered with.
Other Financial Industry Activities and Affiliations Broker Dealer Licenses JSF investment adviser representatives are also registered securities representatives of NewEdge Securities, Inc.
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| High-net-worth individuals | 346 | $1.4B | 70% |
| Individuals | 445 | $303M | 15% |
| Corporations or other businesses | 4 | $226M | 11% |
| Charitable organizations | 5 | $39M | 2% |
| Pension and profit sharing plans | 21 | $34M | 2% |
Disciplinary disclosures
JSF Financial, LLC reports no disciplinary disclosures in Item 11 of Form ADV. Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Portfolio management for individuals and small businesses
- Portfolio management for businesses and institutions
- Selecting other advisers
- Educational seminars and workshops
How it’s paid
- A percentage of assets under management
- Hourly charges
- Fixed fees
Form ADV and brochures on the SEC’s adviser search ↗jsffinancial.com ↗
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The full record on JSF Financial, LLC
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, ten years of filings
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- Growth over one, three and five years
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- Rank against 2,008 peers of its type and size
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- Owners and executives, with titles and stakes
- 8 namedLocked
- Main office, fax and compliance officer
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- Filing changes this year, with alerts
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Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Similar-size RIAs in California
All of California →| Firm | Regulatory AUM | Clients |
|---|---|---|
| Van Hulzen Financial AdvisorsEL Dorado Hills | $2.1B | 1,389 |
| Coastedge Partners, LLCSAN Diego | $2.1B | 131 |
| Fairview CapitalGreenbrae | $2.0B | 241 |
| HCR Wealth AdvisorsLOS Angeles | $2.0B | 937 |
| Falcon Wealth Planning, LLCOntario | $2.0B | 1,581 |
| RVW Wealth LLCLOS Angeles | $1.9B | 1,029 |
Background
Questions
How much does JSF Financial, LLC manage?
JSF Financial, LLC reports $2.0B in regulatory assets under management across 2,759 accounts, 100% of it on a discretionary basis, on its Form ADV filed July 14, 2026.
How many clients does JSF Financial, LLC have?
It reports 791 individual clients: 346 high-net-worth individuals and 445 other individuals. Individuals account for about 85% of its regulatory assets.
Where is JSF Financial, LLC headquartered?
Its main office is in LOS Angeles, California. It reports 1 office in total and 27 employees, 13 of whom perform investment advisory functions.
How does JSF Financial, LLC charge clients?
On Form ADV it lists these forms of compensation: a percentage of assets under management; hourly charges; fixed fees. Fees and minimums are set out in its Form ADV Part 2A brochure, available on the SEC’s adviser search.
What custodian does JSF Financial, LLC use?
It reports Fidelity as the custodian for its clients’ separately managed accounts. On Schedule D of its Form ADV filed July 14, 2026, it reports these amounts held: Fidelity ($2.0B). Form ADV lists only custodians holding 10% or more of separately managed account assets.
Is JSF Financial, LLC a hybrid RIA with a broker-dealer?
JSF Financial, LLC is a hybrid RIA: 12 of its employees are also registered representatives of a broker-dealer. Those representatives can also earn commissions on brokerage business through the broker-dealer, where different rules apply than for advisory accounts.
Is JSF Financial, LLC a fiduciary?
As an SEC-registered investment adviser, JSF Financial, LLC owes its advisory clients a fiduciary duty under the Investment Advisers Act of 1940, which includes duties of care and loyalty. 12 of its employees are also registered representatives of a broker-dealer, where different rules apply to brokerage recommendations.
Where these numbers come from
Every figure is JSF Financial, LLC’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-07-14), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Its national rank compares it with every US-based independent wealth management RIA, the same field as The Largest RIAs. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →