Broker-dealer firm · Russellville, AR
St. Bernard Financial Services, Inc.
SEC-registered investment adviser · CRD 36956 · SEC 801-113763
At a glance
St. Bernard Financial Services, Inc. is an SEC-registered investment adviser based in Russellville, Arkansas, with $136 million in regulatory assets under management as of its Form ADV filed May 5, 2026. Its largest client group by assets is individuals, and it reports 798 individual clients. By Form ADV it is a broker-dealer firm, ranked 316th of 391 broker-dealer firms and 14,146th of 17,210 SEC-registered advisers by assets.
Main office 479-967-1200stbernardfinancial.comAs filed on Form ADV
- Regulatory AUM
- $136M
- Rank among broker-dealer firms
- #316 of 391
- Rank among all SEC RIAs
- #14,146 of 17,210
- Rank in Arkansas
- #47 of 57
- Individual clients
- 798
- High-net-worth clients
- 12
- Accounts
- 798
- Discretionary
- 0% of AUM
- Employees
- 117
- Advisory staff
- 30
- Offices
- 31
Owners and executives on its Form ADV
- Robert Jr KeenanCEO, CCO, Trustee of Robert Keenan Trust
- Sharon Jane DyerAssistant Finop and Muni Principal
- Mark Edward CeliOptions Principal
Custody and brokerage
Custodian
St. Bernard Financial Services, Inc.’s Form ADV lists no custodian for separately managed accounts. Firms report one only when they manage $10 million or more in those accounts.
Broker-dealer
Hybrid RIA
St. Bernard Financial Services, Inc. is a hybrid RIA: 113 of its employees are also registered representatives of a broker-dealer. It names an affiliated broker-dealer: St. Bernard Financial Services, Inc..
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| Individuals | 786 | $101M | 74% |
| High-net-worth individuals | 12 | $35M | 26% |
Disciplinary disclosures
St. Bernard Financial Services, Inc. answers yes to 20 disclosure items in Item 11 of Form ADV (criminal, regulatory or civil matters involving the firm or its advisory affiliates). Read the details on the SEC’s adviser search ↗
Services
- Portfolio management for individuals and small businesses
- Portfolio management for businesses and institutions
- Educational seminars and workshops
How it’s paid
- A percentage of assets under management
- Hourly charges
Form ADV and brochures on the SEC’s adviser search ↗stbernardfinancial.com ↗
AtlasMembers
The full record on St. Bernard Financial Services, Inc.
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, 8 years of filings
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- Growth over one, three and five years
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- Rank against 124 peers of its type and size
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- Owners and executives, with titles and stakes
- 3 namedLocked
- Main office, fax and compliance officer
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- Filing changes this year, with alerts
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Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Background
Questions
How much does St. Bernard Financial Services, Inc. manage?
St. Bernard Financial Services, Inc. reports $136 million in regulatory assets under management across 798 accounts, on its Form ADV filed May 5, 2026.
What kind of firm is St. Bernard Financial Services, Inc.?
St. Bernard Financial Services, Inc. is a broker-dealer firm by its Form ADV answers. The firm is itself registered as a broker-dealer as well as an investment adviser.
Who are St. Bernard Financial Services, Inc.’s clients?
By assets, its largest client types are individuals ($101 million, 786 clients); high-net-worth individuals ($35 million, 12 clients).
Does St. Bernard Financial Services, Inc. have any disciplinary history?
St. Bernard Financial Services, Inc. answers yes to 20 disclosure items in Item 11 of Form ADV, which covers criminal, regulatory and civil matters involving the firm or its advisory affiliates. The details are on the SEC’s adviser search.
Where these numbers come from
Every figure is St. Bernard Financial Services, Inc.’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-05-05), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →