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Wealth manager, independent

Safe Harbor Retirement Planners

Asset Management Services, Inc. · SEC-registered investment adviser · CRD 110803 · SEC 801-136596

At a glance

Safe Harbor Retirement Planners is an SEC-registered investment adviser based in United States, with $109 million in regulatory assets under management as of its Form ADV filed July 15, 2026. Its largest client group by assets is individuals, and it reports 296 individual clients. By Form ADV it is a wealth manager, ranked 8,067th of 8,915 wealth managers and 15,156th of 17,210 SEC-registered advisers by assets.

safeharbor-ams.comLinkedInAs filed on Form ADV

Regulatory AUM
$109M
Rank among wealth managers
#8,067 of 8,915
Rank among all SEC RIAs
#15,156 of 17,210
Individual clients
296
High-net-worth clients
41
Accounts
658
Discretionary
100% of AUM
Employees
4
Advisory staff
3
Offices
1

Owners and executives on its Form ADV

Custody and brokerage

3 custodians

  1. Goldman Sachs$100M92%
  2. Nationwide Advisory Services$8M7%
  3. Equitable$1M<1%

Other RIAs using Goldman SachsOther multi-custodian RIAs

Broker-dealer

No broker-dealer ties

Other RIAs with no broker-dealer ties

Who it serves

Client typeClientsRegulatory AUMShare
Individuals255$65M60%
High-net-worth individuals41$44M40%

Disciplinary disclosures

Safe Harbor Retirement Planners answers yes to 5 disclosure items in Item 11 of Form ADV (criminal, regulatory or civil matters involving the firm or its advisory affiliates). Read the details on the SEC’s adviser search ↗

Services

  • Financial planning
  • Portfolio management for individuals and small businesses
  • Pension consulting
  • Educational seminars and workshops

How it’s paid

  • A percentage of assets under management
  • Hourly charges

AtlasMembers

The full record on Safe Harbor Retirement Planners

Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.

Assets, accounts, clients and staff, 1 years of filings
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Growth over one, three and five years
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Rank against 4,492 peers of its type and size
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Owners and executives, with titles and stakes
5 namedLocked
Main office, fax and compliance officer
Locked
Filing changes this year, with alerts
1Locked
Open Atlas free

Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.

Background

Questions

How much does Safe Harbor Retirement Planners manage?

Safe Harbor Retirement Planners reports $109 million in regulatory assets under management across 658 accounts, 100% of it on a discretionary basis, on its Form ADV filed July 15, 2026.

What kind of firm is Safe Harbor Retirement Planners?

Safe Harbor Retirement Planners is a wealth manager by its Form ADV answers. At least half of its regulatory assets are managed for individuals and high-net-worth individuals.

Who are Safe Harbor Retirement Planners’s clients?

By assets, its largest client types are individuals ($65 million, 255 clients); high-net-worth individuals ($44 million, 41 clients).

Does Safe Harbor Retirement Planners have any disciplinary history?

Safe Harbor Retirement Planners answers yes to 5 disclosure items in Item 11 of Form ADV, which covers criminal, regulatory and civil matters involving the firm or its advisory affiliates. The details are on the SEC’s adviser search.

Where these numbers come from

Every figure is Safe Harbor Retirement Planners’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-07-15), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.

Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →