Wealth manager, public-company owned · Salt Lake City, UT
North Capital
North Capital, Inc. · SEC-registered investment adviser · CRD 148802 · SEC 801-110598
At a glance
North Capital is an SEC-registered investment adviser based in Salt Lake City, Utah, with $366 million in regulatory assets under management as of its Form ADV filed May 5, 2026. Its largest client group by assets is high-net-worth individuals, and it reports 170 individual clients. By Form ADV it is a wealth manager (public-company owned), ranked 3,784th of 8,915 wealth managers and 9,219th of 17,210 SEC-registered advisers by assets.
Main office 888-625-7768 ext. 1northcapital.comLinkedInAs filed on Form ADV
- Regulatory AUM
- $366M
- Rank among wealth managers
- #3,784 of 8,915
- Rank among all SEC RIAs
- #9,219 of 17,210
- Rank in Utah
- #81 of 151
- Individual clients
- 170
- High-net-worth clients
- 51
- Accounts
- 550
- Discretionary
- 94% of AUM
- Employees
- 12
- Advisory staff
- 6
- Offices
- 2
Owners and executives on its Form ADV
- James P. DowdPresident, CIO
- Paul D. BowersManaging Director
- Joseph C. AndersonChief Compliance Officer
Custody and brokerage
Broker-dealer
Hybrid RIA
North Capital is a hybrid RIA: 10 of its employees are also registered representatives of a broker-dealer. It names affiliated broker-dealers: North Capital Agency Brokerage, LLC and North Capital Private Securities Corporation.
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| High-net-worth individuals | 51 | $246M | 67% |
| Investment companies | 1 | $67M | 18% |
| Individuals | 119 | $22M | 6% |
| Pension and profit sharing plans | 3 | $13M | 3% |
| Banking or thrift institutions | 1 | $7M | 2% |
| Charitable organizations | 3 | $7M | 2% |
| Corporations or other businesses | 4 | $4M | 1% |
Disciplinary disclosures
North Capital reports no disciplinary disclosures in Item 11 of Form ADV. Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Portfolio management for individuals and small businesses
- Portfolio management for investment companies
- Portfolio management for businesses and institutions
- Other services
How it’s paid
- A percentage of assets under management
- Hourly charges
- Fixed fees
Form ADV and brochures on the SEC’s adviser search ↗northcapital.com ↗
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The full record on North Capital
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, 8 years of filings
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- Growth over one, three and five years
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- Rank against 6,239 peers of its type and size
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- Owners and executives, with titles and stakes
- 3 namedLocked
- Main office, fax and compliance officer
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- Filing changes this year, with alerts
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Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Background
Questions
How much does North Capital manage?
North Capital reports $366 million in regulatory assets under management across 550 accounts, 94% of it on a discretionary basis, on its Form ADV filed May 5, 2026.
What kind of firm is North Capital?
North Capital is a wealth manager by its Form ADV answers. At least half of its regulatory assets are managed for individuals and high-net-worth individuals. A public reporting company controls it.
Who are North Capital’s clients?
By assets, its largest client types are high-net-worth individuals ($246 million, 51 clients); investment companies ($67 million, 1 clients); individuals ($22 million, 119 clients).
Does North Capital have any disciplinary history?
North Capital reports no disciplinary disclosures in Item 11 of its Form ADV. Check the SEC’s adviser search for the latest record.
Where these numbers come from
Every figure is North Capital’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-05-05), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →