Wealth manager, wrap-program sponsor · Manhattan, KS
Keating Financial Advisory Services
Keating Financial Advisory Services, Inc. · SEC-registered investment adviser · CRD 142772 · SEC 801-126770
At a glance
Keating Financial Advisory Services is an SEC-registered investment adviser based in Manhattan, Kansas, with $1.5 billion in regulatory assets under management as of its Form ADV filed March 31, 2026. Its largest client group by assets is individuals, and it reports 4,994 individual clients. By Form ADV it is a wealth manager (wrap-program sponsor), ranked 1,067th of 8,915 wealth managers and 4,348th of 17,210 SEC-registered advisers by assets.
Main office 785-537-0366keatinginc.comLinkedInAs filed on Form ADV
- Regulatory AUM
- $1.5B
- Rank among wealth managers
- #1,067 of 8,915
- Rank among all SEC RIAs
- #4,348 of 17,210
- Rank in Kansas
- #29 of 134
- Individual clients
- 4,994
- High-net-worth clients
- 235
- Accounts
- 6,516
- Discretionary
- 62% of AUM
- Employees
- 65
- Advisory staff
- 25
- Offices
- 9
Owners and executives on its Form ADV
- Patrick J. KeatingPresident
- John R. MannChief Operations Officer
- Quinn M. JacobsSecretary/treasurer
- Jonathan W. LarsenVice President and Chief Compliance Officer
Custody and brokerage
Broker-dealer
Hybrid RIA
Keating Financial Advisory Services is a hybrid RIA: 4 of its employees are also registered representatives of a broker-dealer.
Form ADV Part 1 doesn’t name an unaffiliated broker-dealer. The firm’s Part 2A brochure (Item 10) and each adviser’s record on the SEC’s adviser search do.
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| Individuals | 4,759 | $741M | 51% |
| High-net-worth individuals | 235 | $543M | 37% |
| Corporations or other businesses | 87 | $124M | 9% |
| Pension and profit sharing plans | 81 | $22M | 2% |
| Charitable organizations | 30 | $14M | <1% |
| Other | 93 | $3M | <1% |
| Banking or thrift institutions | – | $2M | <1% |
Disciplinary disclosures
Keating Financial Advisory Services reports no disciplinary disclosures in Item 11 of Form ADV. Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Pension consulting
- Educational seminars and workshops
- Other services
How it’s paid
- A percentage of assets under management
- Hourly charges
- Fixed fees
Form ADV and brochures on the SEC’s adviser search ↗keatinginc.com ↗
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The full record on Keating Financial Advisory Services
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, 3 years of filings
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- Growth over one, three and five years
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- Rank against 2,591 peers of its type and size
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- Owners and executives, with titles and stakes
- 4 namedLocked
- Main office, fax and compliance officer
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- Filing changes this year, with alerts
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Background
Questions
How much does Keating Financial Advisory Services manage?
Keating Financial Advisory Services reports $1.5 billion in regulatory assets under management across 6,516 accounts, 62% of it on a discretionary basis, on its Form ADV filed March 31, 2026.
What kind of firm is Keating Financial Advisory Services?
Keating Financial Advisory Services is a wealth manager by its Form ADV answers. At least half of its regulatory assets are managed for individuals and high-net-worth individuals.
Who are Keating Financial Advisory Services’s clients?
By assets, its largest client types are individuals ($741 million, 4,759 clients); high-net-worth individuals ($543 million, 235 clients); corporations or other businesses ($124 million, 87 clients).
Does Keating Financial Advisory Services have any disciplinary history?
Keating Financial Advisory Services reports no disciplinary disclosures in Item 11 of its Form ADV. Check the SEC’s adviser search for the latest record.
Where these numbers come from
Every figure is Keating Financial Advisory Services’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-03-31), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →