Private fund adviser · Alpharetta, GA
Prce Management LLC
SEC-registered investment adviser · CRD 312533 · SEC 801-122233
At a glance
Prce Management LLC is an SEC-registered investment adviser based in Alpharetta, Georgia, with $22 million in regulatory assets under management as of its Form ADV filed March 31, 2026. Its largest client group by assets is pooled investment vehicles. By Form ADV it is a private fund adviser, ranked 4,631st of 4,686 private fund advisers and 16,199th of 17,210 SEC-registered advisers by assets.
Main office 770-777-9373As filed on Form ADV
- Regulatory AUM
- $22M
- Rank among private fund advisers
- #4,631 of 4,686
- Rank among all SEC RIAs
- #16,199 of 17,210
- Rank in Georgia
- #320 of 331
- Clients
- 1
- Accounts
- 1
- Discretionary
- 100% of AUM
- Employees
- 5
- Advisory staff
- 2
- Offices
- 1
Owners and executives on its Form ADV
- William H. HawkMember
- Vasileios A. SfyrisMember
- Stephanie K. JackelsCFO
- Brent T. WilliamsChief Compliance Officer
- Kristen M. EilerExecutor, Estate of Benjamin Thomas Eiler
Custody and brokerage
Custodian
Prce Management LLC’s Form ADV lists no custodian for separately managed accounts. Firms report one only when they manage $10 million or more in those accounts.
Broker-dealer
Hybrid RIA
Prce Management LLC is a hybrid RIA: 5 of its employees are also registered representatives of a broker-dealer. It names an affiliated broker-dealer: First Southern, LLC.
- First Southern, LLC ↗CRD 282756
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| Pooled investment vehicles | 1 | $22M | 100% |
Private funds
Prce Management LLC reports 1 private funds with $22M in gross assets: other private funds (Form ADV Item 7.B).
Disciplinary disclosures
Prce Management LLC answers yes to 4 disclosure items in Item 11 of Form ADV (criminal, regulatory or civil matters involving the firm or its advisory affiliates). Read the details on the SEC’s adviser search ↗
Services
- Portfolio management for pooled investment vehicles
How it’s paid
- Performance-based fees
- Other
Form ADV and brochures on the SEC’s adviser search ↗
AtlasMembers
The full record on Prce Management LLC
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, 4 years of filings
- Locked
- Growth over one, three and five years
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- Rank against 118 peers of its type and size
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- Owners and executives, with titles and stakes
- 5 namedLocked
- Main office, fax and compliance officer
- Locked
- Filing changes this year, with alerts
- Locked
Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Background
Questions
How much does Prce Management LLC manage?
Prce Management LLC reports $22 million in regulatory assets under management across 1 accounts, 100% of it on a discretionary basis, on its Form ADV filed March 31, 2026.
What kind of firm is Prce Management LLC?
Prce Management LLC is a private fund adviser by its Form ADV answers. Private funds are at least half of its business by assets.
Who are Prce Management LLC’s clients?
By assets, its largest client types are pooled investment vehicles ($22 million, 1 clients).
Does Prce Management LLC manage private funds?
Yes. It reports 1 private funds with $22 million in gross assets, including other private funds.
Does Prce Management LLC have any disciplinary history?
Prce Management LLC answers yes to 4 disclosure items in Item 11 of Form ADV, which covers criminal, regulatory and civil matters involving the firm or its advisory affiliates. The details are on the SEC’s adviser search.
Where these numbers come from
Every figure is Prce Management LLC’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-03-31), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →