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Private fund adviser · Montreal, Quebec, Canada

Pembroke Management LTD.

SEC-registered investment adviser · CRD 155405 · SEC 801-72181

At a glance

Pembroke Management LTD. is an SEC-registered investment adviser based in Montreal, Quebec, Canada, with $1.9 billion in regulatory assets under management as of its Form ADV filed March 5, 2026. Its largest client group by assets is pooled investment vehicles, and it reports 150 individual clients. By Form ADV it is a private fund adviser, ranked 1,704th of 4,686 private fund advisers and 3,743rd of 17,210 SEC-registered advisers by assets.

Main office 514-848-1991LinkedInAs filed on Form ADV

Regulatory AUM
$1.9B
Rank among private fund advisers
#1,704 of 4,686
Rank among all SEC RIAs
#3,743 of 17,210
Individual clients
150
High-net-worth clients
150
Accounts
173
Discretionary
100% of AUM
Employees
25
Advisory staff
15
Offices
2

Owners and executives on its Form ADV

Custody and brokerage

Custodian

  1. State Street$402M

Other RIAs using State Street

Broker-dealer

Affiliated broker-dealer

It names an affiliated broker-dealer: Pembroke Private Wealth Management LTD (formerly GBC Asset Management Inc.).

  • Pembroke Private Wealth Management LTD (formerly GBC Asset Management Inc.)

Other RIAs with an affiliated broker-dealer

Who it serves

Client typeClientsRegulatory AUMShare
Pooled investment vehicles19$1.2B60%
Pension and profit sharing plans4$537M28%
High-net-worth individuals150$217M11%

Disciplinary disclosures

Pembroke Management LTD. reports no disciplinary disclosures in Item 11 of Form ADV. Read the details on the SEC’s adviser search ↗

Services

  • Portfolio management for individuals and small businesses
  • Portfolio management for businesses and institutions

How it’s paid

  • A percentage of assets under management
  • Performance-based fees

AtlasMembers

The full record on Pembroke Management LTD.

Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.

Assets, accounts, clients and staff, ten years of filings
Locked
Growth over one, three and five years
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Rank against 1,869 peers of its type and size
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Owners and executives, with titles and stakes
10 namedLocked
Main office, fax and compliance officer
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Filing changes this year, with alerts
1Locked
Open Atlas free

Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.

Background

Questions

How much does Pembroke Management LTD. manage?

Pembroke Management LTD. reports $1.9 billion in regulatory assets under management across 173 accounts, 100% of it on a discretionary basis, on its Form ADV filed March 5, 2026.

What kind of firm is Pembroke Management LTD.?

Pembroke Management LTD. is a private fund adviser by its Form ADV answers. Private funds are at least half of its business by assets.

Who are Pembroke Management LTD.’s clients?

By assets, its largest client types are pooled investment vehicles ($1.2 billion, 19 clients); pension and profit sharing plans ($537 million, 4 clients); high-net-worth individuals ($217 million, 150 clients).

Does Pembroke Management LTD. have any disciplinary history?

Pembroke Management LTD. reports no disciplinary disclosures in Item 11 of its Form ADV. Check the SEC’s adviser search for the latest record.

Where these numbers come from

Every figure is Pembroke Management LTD.’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-03-05), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.

Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →