Asset manager · Irvine, CA
Optimize Financial Inc.
SEC-registered investment adviser · CRD 315963 · SEC 801-122500
At a glance
Optimize Financial Inc. is an SEC-registered investment adviser based in Irvine, California, with $222 million in regulatory assets under management as of its Form ADV filed June 30, 2026. Its largest client group by assets is investment companies, and it reports 99 individual clients. By Form ADV it is a asset manager, ranked 2,067th of 3,218 asset managers and 11,722nd of 17,210 SEC-registered advisers by assets.
Main office 949-471-0000optimizefinancial.comLinkedInAs filed on Form ADV
- Regulatory AUM
- $222M
- Rank among asset managers
- #2,067 of 3,218
- Rank among all SEC RIAs
- #11,722 of 17,210
- Rank in California
- #1,353 of 1,873
- Individual clients
- 99
- High-net-worth clients
- 54
- Accounts
- 100
- Discretionary
- 100% of AUM
- Employees
- 8
- Advisory staff
- 3
- Offices
- 1
Owners and executives on its Form ADV
- Casey E. WittersChief Executive Officer; President; and Chief Compliance Officer
Custody and brokerage
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| Investment companies | 1 | $200M | 90% |
| High-net-worth individuals | 54 | $21M | 9% |
| Individuals | 45 | $1M | <1% |
Disciplinary disclosures
Optimize Financial Inc. reports no disciplinary disclosures in Item 11 of Form ADV. Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Portfolio management for individuals and small businesses
- Portfolio management for investment companies
How it’s paid
- A percentage of assets under management
Form ADV and brochures on the SEC’s adviser search ↗optimizefinancial.com ↗
AtlasMembers
The full record on Optimize Financial Inc.
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, 4 years of filings
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- Growth over one, three and five years
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- Rank against 828 peers of its type and size
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- Owners and executives, with titles and stakes
- 1 namedLocked
- Main office, fax and compliance officer
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- Filing changes this year, with alerts
- 1Locked
Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Background
Questions
How much does Optimize Financial Inc. manage?
Optimize Financial Inc. reports $222 million in regulatory assets under management across 100 accounts, 100% of it on a discretionary basis, on its Form ADV filed June 30, 2026.
What kind of firm is Optimize Financial Inc.?
Optimize Financial Inc. is a asset manager by its Form ADV answers. Most of its assets are managed for funds, institutions or other businesses rather than individuals.
Who are Optimize Financial Inc.’s clients?
By assets, its largest client types are investment companies ($200 million, 1 clients); high-net-worth individuals ($21 million, 54 clients); individuals ($1 million, 45 clients).
Does Optimize Financial Inc. have any disciplinary history?
Optimize Financial Inc. reports no disciplinary disclosures in Item 11 of its Form ADV. Check the SEC’s adviser search for the latest record.
Where these numbers come from
Every figure is Optimize Financial Inc.’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-06-30), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →