Wealth manager, independent · Shawano, WI
Kerberrose Wealth Management, LLC
SEC-registered investment adviser · CRD 168787 · SEC 801-119492
At a glance
Kerberrose Wealth Management, LLC is an SEC-registered investment adviser based in Shawano, Wisconsin, with $1.2B in regulatory assets under management as of its Form ADV filed September 9, 2026. It reports 1,554 individual clients, 140 of them high-net-worth, holding an average of about $0.4 million each, and 13 employees. That ranks it 950th among the nation’s 5,657 independent wealth management RIAs and 13th of 97 in Wisconsin. It reports 12 custodians for its clients’ separately managed accounts: Charles Schwab, Voya Financial Partners, John Hancock, Fidelity, Trustage Investment, Empower Financial, T.rowe Price, Lincoln Financial Group, Oneamerica, Tiaa-Cref, American Funds & Trusts Incorporated and The Standard.
Main office 715-526-9400kerberrosewealth.comLinkedInAs filed on Form ADV
- Regulatory AUM
- $1.2B
- Rank among independent wealth managers
- #950 of 5,657
- Rank among all SEC RIAs
- #4,951 of 17,210
- Rank in Wisconsin
- #13 of 97
- Individual clients
- 1,554
- High-net-worth clients
- 140
- Accounts
- 3,345
- Discretionary
- 73% of AUM
- Employees
- 13
- Advisory staff
- 13
- Offices
- 7
Owners and executives on its Form ADV
- Gery J. SadzewiczChief Compliance Officer
- Anthony J PowersElected Manager
Custody and brokerage
12 custodians
- Charles Schwab$596M54%
- Voya Financial Partners$105M9%
- John Hancock$76M7%
- Fidelity$68M6%
- Trustage Investment$62M6%
- Empower Financial$59M5%
- T.rowe Price$44M4%
- Lincoln Financial Group$27M2%
- Oneamerica$25M2%
- Tiaa-Cref$19M2%
- American Funds & Trusts Incorporated$16M1%
- The Standard$12M1%
Broker-dealer
Hybrid RIA
Kerberrose Wealth Management, LLC is a hybrid RIA: 6 of its employees are also registered representatives of a broker-dealer.
Its Form ADV brochure (filed March 2026) names APW Capital as the broker-dealer its advisers are registered with.
Broker-Dealer or Representative Registration Managers, members, and registered personnel of KerberRose are associated with APW Capital, Inc.
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| Pension and profit sharing plans | 164 | $490M | 42% |
| High-net-worth individuals | 140 | $377M | 33% |
| Individuals | 1,414 | $216M | 19% |
| State or municipal government entities | 28 | $44M | 4% |
| Corporations or other businesses | 23 | $22M | 2% |
| Charitable organizations | 16 | $5M | <1% |
Disciplinary disclosures
Kerberrose Wealth Management, LLC reports no disciplinary disclosures in Item 11 of Form ADV. Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Portfolio management for individuals and small businesses
- Selecting other advisers
How it’s paid
- A percentage of assets under management
- Hourly charges
- Fixed fees
- Commissions
Form ADV and brochures on the SEC’s adviser search ↗kerberrosewealth.com ↗
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Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, 5 years of filings
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- Growth over one, three and five years
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- 2 namedLocked
- Main office, fax and compliance officer
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Similar-size RIAs in Wisconsin
All of Wisconsin →| Firm | Regulatory AUM | Clients |
|---|---|---|
| Capital Investment Services of America IncMilwaukee | $1.3B | 898 |
| Madison PartnersMadison | $1.3B | 2,042 |
| Oarsman Capital, IncMilwaukee | $1.2B | 670 |
| Canopy Wealth ManagementMiddleton | $1.2B | 592 |
| Goldstein Advisors, LLCMadison | $1.1B | 1,069 |
| Form Wealth Advisors, LLCLake Geneva | $1.1B | 771 |
Background
Questions
How much does Kerberrose Wealth Management, LLC manage?
Kerberrose Wealth Management, LLC reports $1.2B in regulatory assets under management across 3,345 accounts, 73% of it on a discretionary basis, on its Form ADV filed September 9, 2026.
How many clients does Kerberrose Wealth Management, LLC have?
It reports 1,554 individual clients: 140 high-net-worth individuals and 1,414 other individuals. Individuals account for about 51% of its regulatory assets.
Where is Kerberrose Wealth Management, LLC headquartered?
Its main office is in Shawano, Wisconsin. It reports 7 offices in total and 13 employees, 13 of whom perform investment advisory functions.
How does Kerberrose Wealth Management, LLC charge clients?
On Form ADV it lists these forms of compensation: a percentage of assets under management; hourly charges; fixed fees; commissions. Fees and minimums are set out in its Form ADV Part 2A brochure, available on the SEC’s adviser search.
What custodian does Kerberrose Wealth Management, LLC use?
It reports 12 custodians for its clients’ separately managed accounts: Charles Schwab, Voya Financial Partners, John Hancock, Fidelity, Trustage Investment, Empower Financial, T.rowe Price, Lincoln Financial Group, Oneamerica, Tiaa-Cref, American Funds & Trusts Incorporated and The Standard. On Schedule D of its Form ADV filed September 9, 2026, it reports these amounts held: Charles Schwab ($596M); Voya Financial Partners ($105M); John Hancock ($76M); Fidelity ($68M); Trustage Investment ($62M); Empower Financial ($59M); T.rowe Price ($44M); Lincoln Financial Group ($27M); Oneamerica ($25M); Tiaa-Cref ($19M); American Funds & Trusts Incorporated ($16M); The Standard ($12M). Form ADV lists only custodians holding 10% or more of separately managed account assets.
Is Kerberrose Wealth Management, LLC a hybrid RIA with a broker-dealer?
Kerberrose Wealth Management, LLC is a hybrid RIA: 6 of its employees are also registered representatives of a broker-dealer. Those representatives can also earn commissions on brokerage business through the broker-dealer, where different rules apply than for advisory accounts.
Is Kerberrose Wealth Management, LLC a fiduciary?
As an SEC-registered investment adviser, Kerberrose Wealth Management, LLC owes its advisory clients a fiduciary duty under the Investment Advisers Act of 1940, which includes duties of care and loyalty. 6 of its employees are also registered representatives of a broker-dealer, where different rules apply to brokerage recommendations.
Where these numbers come from
Every figure is Kerberrose Wealth Management, LLC’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-09-09), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Its national rank compares it with every US-based independent wealth management RIA, the same field as The Largest RIAs. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →