Wealth manager, independent · Victor, NY
Flfs Advisory LLC
SEC-registered investment adviser · CRD 334771 · SEC 801-132387
At a glance
Flfs Advisory LLC is an SEC-registered investment adviser based in Victor, New York, with $161 million in regulatory assets under management as of its Form ADV filed June 30, 2026. Its largest client group by assets is high-net-worth individuals, and it reports 194 individual clients. By Form ADV it is a wealth manager, ranked 6,591st of 8,915 wealth managers and 13,309th of 17,210 SEC-registered advisers by assets.
Main office 585-586-2600fingerlakesfinancialservicesinc.comAs filed on Form ADV
- Regulatory AUM
- $161M
- Rank among wealth managers
- #6,591 of 8,915
- Rank among all SEC RIAs
- #13,309 of 17,210
- Rank in New York
- #2,001 of 2,591
- Individual clients
- 194
- High-net-worth clients
- 35
- Accounts
- 312
- Discretionary
- 100% of AUM
- Employees
- 5
- Advisory staff
- 5
- Offices
- 1
Owners and executives on its Form ADV
- Alan D. DeuelOwner and Chief Compliance Officer
Custody and brokerage
Broker-dealer
Hybrid RIA
Flfs Advisory LLC is a hybrid RIA: 5 of its employees are also registered representatives of a broker-dealer.
Its Form ADV brochure (filed June 2026) names LPL Financial as the broker-dealer its advisers are registered with.
Broker-dealer Certain investment adviser representatives of FLFS are also associated with LPL Financial as broker-dealer registered representatives (“Dually Re gistered Persons”) effective May 3, 2025.
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| High-net-worth individuals | 35 | $111M | 69% |
| Individuals | 159 | $42M | 26% |
| Charitable organizations | 7 | $7M | 5% |
| Pension and profit sharing plans | 1 | $1M | <1% |
| Corporations or other businesses | 1 | $0M | <1% |
Disciplinary disclosures
Flfs Advisory LLC reports no disciplinary disclosures in Item 11 of Form ADV. Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Portfolio management for individuals and small businesses
- Selecting other advisers
How it’s paid
- A percentage of assets under management
- Hourly charges
- Performance-based fees
Form ADV and brochures on the SEC’s adviser search ↗fingerlakesfinancialservicesinc.com ↗
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The full record on Flfs Advisory LLC
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, 1 years of filings
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- Growth over one, three and five years
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- Rank against 5,551 peers of its type and size
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- Owners and executives, with titles and stakes
- 1 namedLocked
- Main office, fax and compliance officer
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- Filing changes this year, with alerts
- 1Locked
Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Background
Questions
How much does Flfs Advisory LLC manage?
Flfs Advisory LLC reports $161 million in regulatory assets under management across 312 accounts, 100% of it on a discretionary basis, on its Form ADV filed June 30, 2026.
What kind of firm is Flfs Advisory LLC?
Flfs Advisory LLC is a wealth manager by its Form ADV answers. At least half of its regulatory assets are managed for individuals and high-net-worth individuals.
Who are Flfs Advisory LLC’s clients?
By assets, its largest client types are high-net-worth individuals ($111 million, 35 clients); individuals ($42 million, 159 clients); charitable organizations ($7 million, 7 clients).
Does Flfs Advisory LLC have any disciplinary history?
Flfs Advisory LLC reports no disciplinary disclosures in Item 11 of its Form ADV. Check the SEC’s adviser search for the latest record.
Where these numbers come from
Every figure is Flfs Advisory LLC’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-06-30), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →