Wealth manager, independent · Spokane Valley, WA
Demars Financial Group LLC
SEC-registered investment adviser · CRD 116257 · SEC 801-112885
At a glance
Demars Financial Group LLC is an SEC-registered investment adviser based in Spokane Valley, Washington, with $374 million in regulatory assets under management as of its Form ADV filed March 3, 2026. Its largest client group by assets is high-net-worth individuals, and it reports 498 individual clients. By Form ADV it is a wealth manager, ranked 3,715th of 8,915 wealth managers and 9,115th of 17,210 SEC-registered advisers by assets.
Main office 509-536-9556demarsfinancial.comLinkedInAs filed on Form ADV
- Regulatory AUM
- $374M
- Rank among wealth managers
- #3,715 of 8,915
- Rank among all SEC RIAs
- #9,115 of 17,210
- Rank in Washington
- #126 of 271
- Individual clients
- 498
- High-net-worth clients
- 165
- Accounts
- 1,250
- Discretionary
- 100% of AUM
- Employees
- 3
- Advisory staff
- 3
- Offices
- 2
Owners and executives on its Form ADV
- David T. DemarsManaging Member/chief Compliance Officer
Custody and brokerage
Broker-dealer
Hybrid RIA
Demars Financial Group LLC is a hybrid RIA: 3 of its employees are also registered representatives of a broker-dealer.
Its Form ADV brochure (filed February 2026) names LPL Financial as the broker-dealer its advisers are registered with.
Compensation for the Sale of Securities or Other Investment Products Securities Associated Persons providing investment advice on behalf of our firm are registered representatives with LPL Financial.
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| High-net-worth individuals | 165 | $285M | 76% |
| Individuals | 333 | $88M | 24% |
| Other | 4 | $0M | <1% |
Disciplinary disclosures
Demars Financial Group LLC reports no disciplinary disclosures in Item 11 of Form ADV. Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Portfolio management for individuals and small businesses
- Pension consulting
- Selecting other advisers
How it’s paid
- A percentage of assets under management
- Hourly charges
Form ADV and brochures on the SEC’s adviser search ↗demarsfinancial.com ↗
AtlasMembers
The full record on Demars Financial Group LLC
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, 8 years of filings
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- Growth over one, three and five years
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- Rank against 6,192 peers of its type and size
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- Owners and executives, with titles and stakes
- 1 namedLocked
- Main office, fax and compliance officer
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- Filing changes this year, with alerts
- 1Locked
Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Background
Questions
How much does Demars Financial Group LLC manage?
Demars Financial Group LLC reports $374 million in regulatory assets under management across 1,250 accounts, 100% of it on a discretionary basis, on its Form ADV filed March 3, 2026.
What kind of firm is Demars Financial Group LLC?
Demars Financial Group LLC is a wealth manager by its Form ADV answers. At least half of its regulatory assets are managed for individuals and high-net-worth individuals.
Who are Demars Financial Group LLC’s clients?
By assets, its largest client types are high-net-worth individuals ($285 million, 165 clients); individuals ($88 million, 333 clients); other ($180,220, 4 clients).
Does Demars Financial Group LLC have any disciplinary history?
Demars Financial Group LLC reports no disciplinary disclosures in Item 11 of its Form ADV. Check the SEC’s adviser search for the latest record.
Where these numbers come from
Every figure is Demars Financial Group LLC’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-03-03), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Ranks compare it by regulatory assets with every SEC-registered adviser and with firms of its type. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →