Thursday, October 22, 2026The Morning EditionOpen AtlasSign inJoin free
FinancialADVSR

Est. 2026The front page of wealth managementNew York

The Morning EditionFree · 6:30 AM ETSubscribe
RB An Amazon intern in 2020, Nevis CEO Mark Swan is the unlikely dream weaver for Focus Financial and other big RIA rollups with 'nightmare' integration issues -- with help from Schwab, Fidelity, OpenAI and AnthropicIN SpaceX’s AI segment now drives more than half its revenue. Here’s what advisors should watch nextFP Why AI might recommend your competitor instead of youFP Why clients are choosing phased retirement — and what advisors should know4K SPARK Forum Offering Scholarships for Retirement Plan AdvisorsFP What Schwab's new ETF platform fees mean for clients, advisorsWM RIA Platform Leaders Ask ‘What’s the Advantage in Having Your Own Form ADV?’IN Fake e-vite phishing scams put high-net-worth clients at riskRB Rick Wurster says Schwab is tackling its forced rationing of long/short SMAs with proprietary 'offering' to stretch balance sheet, but it may be more about a fee upside, a long/short manager saysIN Fintech bytes: 55ip, Vise, Syntax push tax-smart tools for RIAs

Wealth manager, independent · Tampa, FL

Independent Financial Partners

IFP Advisors, LLC · SEC-registered investment adviser · CRD 125112 · SEC 801-69511

At a glance

Independent Financial Partners is an SEC-registered investment adviser based in Tampa, Florida, with $16B in regulatory assets under management as of its Form ADV filed September 30, 2026. It reports 52,539 individual clients, 18,190 of them high-net-worth, holding an average of about $0.2 million each, and 328 employees. That ranks it 58th among the nation’s 5,657 independent wealth management RIAs and 3rd of 343 in Florida. It reports 4 custodians for its clients’ separately managed accounts: Fidelity, Charles Schwab, BNY Pershing and SEI.

Main office 813-341-0960ifpartners.comLinkedInAs filed on Form ADV

Regulatory AUM
$16B
Rank among independent wealth managers
#58 of 5,657
Rank among all SEC RIAs
#995 of 17,210
Rank in Florida
#3 of 343
Individual clients
52,539
High-net-worth clients
18,190
Accounts
54,154
Discretionary
71% of AUM
Employees
328
Advisory staff
302
Offices
172

Owners and executives on its Form ADV

Custody and brokerage

Broker-dealer

Hybrid RIA

Independent Financial Partners is a hybrid RIA: 281 of its employees are also registered representatives of a broker-dealer. It names an affiliated broker-dealer: IFP Securities, LLC.

Its Form ADV brochure (filed March 2026) names IFP Securities as the broker-dealer its advisers are registered with.

Many IARs are also dually registered as Registered Representatives (“RRs”) and solicit, offer and sell securities through IFP Securities, an affiliated, introducing broker-dealer whose accounts are held at Pershing, LLC (“Pershing”).

Other hybrid RIAs

Who it serves

Client typeClientsRegulatory AUMShare
High-net-worth individuals18,190$8.4B51%
Pension and profit sharing plans780$3.8B23%
Individuals34,349$3.5B21%
Corporations or other businesses707$616M4%
Charitable organizations128$59M<1%

Disciplinary disclosures

Independent Financial Partners answers yes to 8 disclosure items in Item 11 of Form ADV (criminal, regulatory or civil matters involving the firm or its advisory affiliates). Read the details on the SEC’s adviser search ↗

Services

  • Financial planning
  • Portfolio management for individuals and small businesses
  • Pension consulting
  • Selecting other advisers
  • Educational seminars and workshops
  • Other services

How it’s paid

  • A percentage of assets under management
  • Hourly charges
  • Fixed fees
  • Other

AtlasMembers

The full record on Independent Financial Partners

Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.

Assets, accounts, clients and staff, ten years of filings
Locked
Growth over one, three and five years
Locked
Rank against 257 peers of its type and size
Locked
Owners and executives, with titles and stakes
8 namedLocked
Main office, fax and compliance officer
Locked
Filing changes this year, with alerts
5Locked
Open Atlas free

Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.

Similar-size RIAs in Florida

All of Florida →
FirmRegulatory AUMClients
CorientMiami$165B25,963
WE Family OfficesCoral Gables$18B112
CV Advisors LLCAventura$15B145
FacetWest Palm Beach$7.6B14,741
Dakota Wealth, LLCPalm Beach Gardens$6.9B3,728
Kovack Advisors, Inc.Ft. Lauderdale$6.3B12,906

Compare Independent Financial Partners with

Background

Questions

How much does Independent Financial Partners manage?

Independent Financial Partners reports $16B in regulatory assets under management across 54,154 accounts, 71% of it on a discretionary basis, on its Form ADV filed September 30, 2026.

How many clients does Independent Financial Partners have?

It reports 52,539 individual clients: 18,190 high-net-worth individuals and 34,349 other individuals. Individuals account for about 73% of its regulatory assets.

Where is Independent Financial Partners headquartered?

Its main office is in Tampa, Florida. It reports 172 offices in total and 328 employees, 302 of whom perform investment advisory functions.

How does Independent Financial Partners charge clients?

On Form ADV it lists these forms of compensation: a percentage of assets under management; hourly charges; fixed fees; other. Fees and minimums are set out in its Form ADV Part 2A brochure, available on the SEC’s adviser search.

What custodian does Independent Financial Partners use?

It reports 4 custodians for its clients’ separately managed accounts: Fidelity, Charles Schwab, BNY Pershing and SEI. On Schedule D of its Form ADV filed September 30, 2026, it reports these amounts held: Fidelity ($1.5B); Charles Schwab ($1.3B); BNY Pershing ($893M); SEI ($647M). Form ADV lists only custodians holding 10% or more of separately managed account assets.

Is Independent Financial Partners a hybrid RIA with a broker-dealer?

Independent Financial Partners is a hybrid RIA: 281 of its employees are also registered representatives of a broker-dealer. It names an affiliated broker-dealer: IFP Securities, LLC. IFP Securities, LLC clears through Pershing, according to its annual report filed with the SEC. Those representatives can also earn commissions on brokerage business through the broker-dealer, where different rules apply than for advisory accounts.

Is Independent Financial Partners a fiduciary?

As an SEC-registered investment adviser, Independent Financial Partners owes its advisory clients a fiduciary duty under the Investment Advisers Act of 1940, which includes duties of care and loyalty. 281 of its employees are also registered representatives of a broker-dealer, where different rules apply to brokerage recommendations.

Where these numbers come from

Every figure is Independent Financial Partners’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-09-30), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Its national rank compares it with every US-based independent wealth management RIA, the same field as The Largest RIAs. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.

Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →