Wealth manager, independent · Farmington, MI
Asset Allocation Strategies, LLC
SEC-registered investment adviser · CRD 152339 · SEC 801-106707
At a glance
Asset Allocation Strategies, LLC is an SEC-registered investment adviser based in Farmington, Michigan, with $1.0B in regulatory assets under management as of its Form ADV filed September 18, 2026. It reports 4,363 individual clients, 155 of them high-net-worth, holding an average of about $0.2 million each, and 45 employees. That ranks it 1084th among the nation’s 5,657 independent wealth management RIAs and 32nd of 178 in Michigan. It reports 2 custodians for its clients’ separately managed accounts: Charles Schwab and PCS / IPX.
Main office 248-489-0101glpfinancialgroup.comLinkedInAs filed on Form ADV
- Regulatory AUM
- $1.0B
- Rank among independent wealth managers
- #1,084 of 5,657
- Rank among all SEC RIAs
- #5,323 of 17,210
- Rank in Michigan
- #32 of 178
- Individual clients
- 4,363
- High-net-worth clients
- 155
- Accounts
- 6,660
- Discretionary
- 70% of AUM
- Employees
- 45
- Advisory staff
- 45
- Offices
- 29
Owners and executives on its Form ADV
- Alexander K KocovesMember/owner
- Justin B. RolnitzkyDirector of Internal Operations
- Darren A. WoolsonChief Compliance Officer, Chief Executive Officer
- Stefan C. RoppPrincipal
Custody and brokerage
Broker-dealer
Hybrid RIA
Asset Allocation Strategies, LLC is a hybrid RIA: 35 of its employees are also registered representatives of a broker-dealer. It names an affiliated broker-dealer: GLP Investment Services, LLC.
- GLP Investment Services, LLC ↗CRD 25450
It doesn’t hold client accounts or customer funds itself. Its annual audited report filed with the SEC, March 2026
Its Form ADV brochure (filed September 2026) names GLP Investment Services as the broker-dealer its advisers are registered with.
equire its advisory representatives to qualify by passing either the series 65 or the combination of the series 7 and 66. 5 Securities offered through GLP Investment Services, LLC, Farmington, MI 48336, (248) 489 - 0101, Member FINRA/SIPC.
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| Individuals | 4,208 | $549M | 54% |
| Pension and profit sharing plans | 31 | $302M | 30% |
| High-net-worth individuals | 155 | $168M | 16% |
Disciplinary disclosures
Asset Allocation Strategies, LLC answers yes to 3 disclosure items in Item 11 of Form ADV (criminal, regulatory or civil matters involving the firm or its advisory affiliates). Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Portfolio management for individuals and small businesses
- Portfolio management for businesses and institutions
- Selecting other advisers
- Educational seminars and workshops
How it’s paid
- A percentage of assets under management
- Hourly charges
- Fixed fees
Form ADV and brochures on the SEC’s adviser search ↗glpfinancialgroup.com ↗
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Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, ten years of filings
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- Growth over one, three and five years
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- Rank against 3,486 peers of its type and size
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- Owners and executives, with titles and stakes
- 4 namedLocked
- Main office, fax and compliance officer
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- Filing changes this year, with alerts
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Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Similar-size RIAs in Michigan
All of Michigan →| Firm | Regulatory AUM | Clients |
|---|---|---|
| Foguth Wealth Management, LLC.Brighton | $1.1B | 2,690 |
| Isto Advisors, LLCTroy | $1.1B | 358 |
| William Mack & Associates IncTroy | $1.0B | 952 |
| Lafleur & Godfrey Private Wealth ManagementGrand Rapids | $1.0B | 479 |
Background
Questions
How much does Asset Allocation Strategies, LLC manage?
Asset Allocation Strategies, LLC reports $1.0B in regulatory assets under management across 6,660 accounts, 70% of it on a discretionary basis, on its Form ADV filed September 18, 2026.
How many clients does Asset Allocation Strategies, LLC have?
It reports 4,363 individual clients: 155 high-net-worth individuals and 4,208 other individuals. Individuals account for about 70% of its regulatory assets.
Where is Asset Allocation Strategies, LLC headquartered?
Its main office is in Farmington, Michigan. It reports 29 offices in total and 45 employees, 45 of whom perform investment advisory functions.
How does Asset Allocation Strategies, LLC charge clients?
On Form ADV it lists these forms of compensation: a percentage of assets under management; hourly charges; fixed fees. Fees and minimums are set out in its Form ADV Part 2A brochure, available on the SEC’s adviser search.
What custodian does Asset Allocation Strategies, LLC use?
It reports 2 custodians for its clients’ separately managed accounts: Charles Schwab and PCS / IPX. On Schedule D of its Form ADV filed September 18, 2026, it reports these amounts held: Charles Schwab ($546M); PCS / IPX ($158M). Form ADV lists only custodians holding 10% or more of separately managed account assets.
Is Asset Allocation Strategies, LLC a hybrid RIA with a broker-dealer?
Asset Allocation Strategies, LLC is a hybrid RIA: 35 of its employees are also registered representatives of a broker-dealer. It names an affiliated broker-dealer: GLP Investment Services, LLC. Those representatives can also earn commissions on brokerage business through the broker-dealer, where different rules apply than for advisory accounts.
Is Asset Allocation Strategies, LLC a fiduciary?
As an SEC-registered investment adviser, Asset Allocation Strategies, LLC owes its advisory clients a fiduciary duty under the Investment Advisers Act of 1940, which includes duties of care and loyalty. 35 of its employees are also registered representatives of a broker-dealer, where different rules apply to brokerage recommendations.
Where these numbers come from
Every figure is Asset Allocation Strategies, LLC’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-09-18), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Its national rank compares it with every US-based independent wealth management RIA, the same field as The Largest RIAs. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →