Wealth manager, independent · Lake Forest, IL
Crescent Grove Advisors
Crescent Grove Advisors, LLC · SEC-registered investment adviser · CRD 170912 · SEC 801-79577
At a glance
Crescent Grove Advisors is an SEC-registered investment adviser based in Lake Forest, Illinois, with $5.5B in regulatory assets under management as of its Form ADV filed March 26, 2026. It reports 325 individual clients, 290 of them high-net-worth, holding an average of about $16 million each, and 34 employees. That ranks it 191st among the nation’s 5,657 independent wealth management RIAs and 14th of 226 in Illinois. It reports Fidelity as the custodian for its clients’ separately managed accounts.
Main office 847-752-0292crescentgroveadvisors.comLinkedInAs filed on Form ADV
- Regulatory AUM
- $5.5B
- Rank among independent wealth managers
- #191 of 5,657
- Rank among all SEC RIAs
- #1,958 of 17,210
- Rank in Illinois
- #14 of 226
- Individual clients
- 325
- High-net-worth clients
- 290
- Accounts
- 382
- Discretionary
- 99% of AUM
- Employees
- 34
- Advisory staff
- 14
- Offices
- 3
Owners and executives on its Form ADV
- Gregg W. GeorgeFounder, Chief Legal Officer and Managing Director
- Nicholas H. KochanskiFounder, Chief Financial Officer and Managing Director
- David S. KeevinsFounder, Chief Investment Officer and Managing Director
- Mitchell A. ProskFounder, Senior Client Advisor
- Donald A. WrightSenior Client Advisor
- Elizabeth A. WatkinsChief Compliance Officer, Chief Operating Officer
Custody and brokerage
Broker-dealer
Broker-dealer named in its brochure
Crescent Grove Advisors reports no employees registered with a broker-dealer and no affiliated broker-dealer.
Its Form ADV brochure (filed March 2026) names The Leaders Group, an unaffiliated broker-dealer, as the broker-dealer its advisers are registered with.
Gregg George (Managing Director) can also sell variable annuities and variable life insurance products as a registered representative of The Leaders Group, an unaffiliated broker-dealer.
Who it serves
| Client type | Clients | Regulatory AUM | Share |
|---|---|---|---|
| High-net-worth individuals | 290 | $5.1B | 93% |
| Charitable organizations | 19 | $176M | 3% |
| Other | 33 | $93M | 2% |
| Corporations or other businesses | 5 | $91M | 2% |
| Individuals | 35 | $30M | <1% |
Disciplinary disclosures
Crescent Grove Advisors reports no disciplinary disclosures in Item 11 of Form ADV. Read the details on the SEC’s adviser search ↗
Services
- Financial planning
- Portfolio management for individuals and small businesses
- Portfolio management for businesses and institutions
How it’s paid
- A percentage of assets under management
- Hourly charges
- Fixed fees
Form ADV and brochures on the SEC’s adviser search ↗crescentgroveadvisors.com ↗
AtlasMembers
The full record on Crescent Grove Advisors
Ten years of SEC filings, its owners and contacts, and how it stacks up against its peers. Atlas members see all of it.
- Assets, accounts, clients and staff, ten years of filings
- Locked
- Growth over one, three and five years
- Locked
- Rank against 751 peers of its type and size
- Locked
- Owners and executives, with titles and stakes
- 6 namedLocked
- Main office, fax and compliance officer
- Locked
- Filing changes this year, with alerts
- 1Locked
Free while Atlas launches: create a free account and confirm your email. Every figure comes from SEC filings.
Similar-size RIAs in Illinois
All of Illinois →| Firm | Regulatory AUM | Clients |
|---|---|---|
| JMG Financial Group LTDDowners Grove | $7.5B | 1,776 |
| Chicago Partners Investment Group LLCChicago | $7.5B | 2,741 |
| Lasalle St. Investment Advisors, L.L.C.Elmhurst | $5.7B | 13,711 |
| Calamos Wealth Management LLCNaperville | $5.5B | 4,072 |
| David Vaughan Investments, LLCPeoria | $5.3B | 1,164 |
| Chicago Capital, LLCChicago | $4.8B | 818 |
Background
Questions
How much does Crescent Grove Advisors manage?
Crescent Grove Advisors reports $5.5B in regulatory assets under management across 382 accounts, 99% of it on a discretionary basis, on its Form ADV filed March 26, 2026.
How many clients does Crescent Grove Advisors have?
It reports 325 individual clients: 290 high-net-worth individuals and 35 other individuals. Individuals account for about 93% of its regulatory assets.
Where is Crescent Grove Advisors headquartered?
Its main office is in Lake Forest, Illinois. It reports 3 offices in total and 34 employees, 14 of whom perform investment advisory functions.
How does Crescent Grove Advisors charge clients?
On Form ADV it lists these forms of compensation: a percentage of assets under management; hourly charges; fixed fees. Fees and minimums are set out in its Form ADV Part 2A brochure, available on the SEC’s adviser search.
What custodian does Crescent Grove Advisors use?
It reports Fidelity as the custodian for its clients’ separately managed accounts. On Schedule D of its Form ADV filed March 26, 2026, it reports these amounts held: Fidelity ($5.4B). Form ADV lists only custodians holding 10% or more of separately managed account assets.
Is Crescent Grove Advisors a hybrid RIA with a broker-dealer?
Crescent Grove Advisors reports no employees registered with a broker-dealer and no affiliated broker-dealer.
Is Crescent Grove Advisors a fiduciary?
As an SEC-registered investment adviser, Crescent Grove Advisors owes its advisory clients a fiduciary duty under the Investment Advisers Act of 1940, which includes duties of care and loyalty. It reports no employees who are registered representatives of a broker-dealer.
Where these numbers come from
Every figure is Crescent Grove Advisors’s own answer on its latest Form ADV, from the SEC’s registered-adviser list as of October 1, 2026: regulatory assets and accounts (Item 5.F), clients by type (5.D), employees (5.A and 5.B), compensation (5.E) and services (5.G). Custodians come from Schedule D 5.K(3) of its latest filing (2026-03-26), which lists those holding 10% or more of separately managed account assets and the amount at each. “Hybrid” means some employees are also registered representatives of a broker-dealer (Item 5.B(2)); affiliated broker-dealers are the related persons it lists in Item 7.A and Schedule D. Firm type comes from its own answers: broker-dealer firms are registered broker-dealers themselves (Item 6.A); private fund advisers manage mostly private funds (Item 7.B, 5.D); wealth managers manage at least half their assets for individuals (5.D). Its national rank compares it with every US-based independent wealth management RIA, the same field as The Largest RIAs. Figures are as of the firm’s last annual update, so they can lag recent deals and market moves. Regulatory AUM counts assets the firm continuously supervises and can differ from what a firm markets.
Not an endorsement or a recommendation. Before hiring any adviser, read its Form ADV Part 2A brochure and check its record on the SEC’s adviser search. How to check a financial advisor →